April 16, 2020

COVID-19 Changes in Media Consumption by Generation

Helpful Business Practices, KM 101By KahnMedia April 16, 2020

Stuck at home, people are consuming vast amounts of media, but the sources they turn to differ by generation. Millennials and Gen Xers are reading more books and literature than Gen Zers and Boomers. Millennials are listening to more podcasts than any other generation, while the biggest increase in broadcast TV viewership is among Gen Xers.…

Why Podcasting Matters Right Now (and How to Create Your Own)

Helpful Business PracticesBy KahnMedia April 16, 2020

In recent weeks, everything has changed. Countries are locked down. Activity and movement are limited. People are stuck at home. With time on their hands, they want content. People want to stay informed, be entertained and find a remedy for their cabin fever. Companies that can connect with customers and fans, especially those that can…