May 29, 2020

Direct-to-Consumer (D2C) Sales Checklist

If the COVID-19 pandemic has proven anything, it’s the power of direct-to-consumer (D2C or DTC) sales. Whether it’s selling customized face masks for social distancing, yeast for baking home-made bread or car parts so enthusiasts can finish projects while stuck at home, brands that sell directly to customers have greater control over their destiny. While…

State of Small Business Report: The Impact of the COVID-19 Pandemic

To assess the economic impact of the COVID-19 pandemic on small and medium-sized businesses (SMBs), Facebook and the Small Business Roundtable conducted a survey in April 2020 of 86,000 people who own, manage or work for a business with fewer than 500 employees. The results are sobering: 31% of SMBs surveyed were not currently operating…