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LOTUS X NORTON & SONS: A COLLABORATION IN LIGHTWEIGHT PERFORMANCE AND BRITISH DESIGN

Two British icons – Lotus and Norton & Sons – join forces on a special project  Collaboration will draw on both brands’ core values of light-weighting, performance-oriented contemporary design and sporting durability To be unveiled later this year, the project showcases the skill and passion of Britain’s finest craftsmen and women (Hethel/Savile Row, UK –…

AEROMOTIVE OPENS ONE-STOP CUSTOMIZATION SHOP FOR FUEL SYSTEMS

The manufacturer of aerospace-grade fuel systems has created an in-house shop to streamline the process of specifying custom fuel pumps and components for a wide range of vehicles LENEXA, Kan. (May 28, 2020) — Aeromotive, the leading manufacturer of aftermarket fuel systems and accessories, has opened an in-house Customization Shop for fuel systems. The program is…

GEARYS Beverly Hills is Now Open

Following an easing of restrictions by Los Angeles County, the iconic store has resumed limited in-store retail operations with increased health and safety precautions BEVERLY HILLS, Calif. (May 28, 2020) – GEARYS Beverly Hills, a family-owned store for home décor, fine jewelry and timepieces for 90 years, today reopened its flagship store and Rodeo Drive Rolex…

LOTUS CARS USA LAUNCHES EVORA GT LEASE PROGRAM

Lotus Cars USA partners with Premier Financial Services to introduce leasing for its Evora GT sports car to customers based in the United States.  Partnering with Premier Financial Services to offer lease program for Evora GT Evora GT now available to lease for the first time in USA, Canada to follow Lease example: From $1,099…

THE LOTUS EVIJA AERO STORY: “A FIGHTER JET IN A WORLD OF KITES” EXCLUSIVE Q&A WITH LOTUS’ CHIEF AERODYNAMICIST RICHARD HILL

New airflow animation explains the Evija all-electric hypercar’s unique porosity and phenomenal downforce Highly experienced senior engineer with 30+ years at Lotus details philosophy of the Evija’s sophisticated aerodynamics View the animation at hereand at www.media.lotuscars.com (Hethel, UK – May 12, 2020)– Theunique porosity and phenomenal downforce of the Evija all-electric hypercar has been brought to life…

LOTUS AND CENTRICA AGREE PARTNERSHIP TO REDESIGN ELECTRIC VEHICLE OWNERSHIP

A new model of integrating connected vehicles, connected homes and connected customers is being developed New, flexible platform designed to power a future digital mobility lifestyle New global sustainability programme targets net-zero carbon across Lotus operations  Centrica plc, the parent company of British Gas, and British motor manufacturer Lotus are working together to develop a…

ICONIC LOTUS RACE CAR LIVERIES INSPIRE ALL-NEW CLASSIC HERITAGE EDITIONS OF THE ELISE

Four new Lotus Elise Classic Heritage Editions pay tribute to the company’s pioneering racing history  All feature instantly recognisable Lotus motorsport colour schemes  Enhanced exterior and interior equipment list delivers exceptional value for money Production limited to just 100 cars in total (Hethel, UK – May 6, 2020) – Lotus has launched four new limited-edition versions of…

AEROMOTIVE RELEASES PHANTOM SERIES DROP-IN FUEL PUMP MODULES FOR MUSTANGS

Direct drop-in Phantom fuel pump modules are easy to install in 2011-2017 Ford Mustangs and deliver the proper amount of fuel for high-performance street and racing applications. LENEXA, Kan. (May 5, 2020) — Aeromotive, the leading manufacturer of aftermarket fuel systems and accessories, has introduced new direct drop-in fuel pump modules for 2011-2017 Ford Mustangs, excluding…

RUF RELEASES FILM TO CELEBRATE 80TH ANNIVERSARY AND PIVOTAL MOMENTS

RUF Automobile has released a short film covering the history of the manufacturer, as told by RUF director Alois Ruf, RUF employees and industry icons.  Pfaffenhausen, Germany (April 2020) – RUF Automobile, manufacturer of bespoke sports cars and supercars, has released a film titled “RUF, Love at the Red Line” that is available for immediate viewing. The over…

ROUSH PERFORMANCE MINI-SERIES LEAGUE STARTING FRIDAY, APRIL 24th

Using the iRacing motorsports simulation platform, ROUSH Performance will host a series of three virtual races, open to both professionals and amateurs on world renowned racetracks. PLYMOUTH TOWNSHIP, Michigan (April 23, 2020) – ROUSH Performance announces the Mini-Series league, to be held on the iRacing virtual motorsports simulation platform. Races are planned for Mid-Ohio, Virginia International…